Nation's First, Launch of Alleyway-Specialized Smart Docent Service

‘Mokpo Tourism’ Now All Done with Just One Smartphone View original image


[Asia Economy Honam Reporting Headquarters Reporter Seung-hyun Jeong] Mokpo City, Jeollanam-do, is launching a ‘Smart Tourism Platform’ based on the latest information and communication technology (ICT) that allows visitors to enjoy Mokpo tourism with just a smartphone. The service will begin on the 20th.


The city’s Smart Tourism Platform consists of a ‘Big Data System,’ an ‘Integrated Tourism Information System,’ and a ‘Smart Docent System,’ providing user-centered customized tourism information and tourism content that combines ICT. It is developed to be available in multiple languages such as English, Chinese, and Japanese, enabling convenient use for both domestic and international tourists.


The ‘Big Data System’ enables understanding of tourism situations such as tourist types and distribution, movement routes, and consumption patterns, and is utilized for establishing tourism policies.


The ‘Integrated Tourism Information System’ reflects information from the ‘Big Data System’ and is developed as apps for tourists and business operators. Tourists can receive information related to tourist attractions, restaurants, accommodations, and transportation based on their current location in Mokpo. Business operators can promote their establishments through managing business information, menus, events, and reviews.


The ‘Smart Docent’ system provides non-face-to-face guidance and explanations at tourist sites and museums, replacing tour guides, offering a unique experience that meets the demands of the untact era.


In particular, when strolling through alleys, visitors can vividly enjoy Mokpo’s history and the birthplaces and footprints of local literary figures who illuminated Korean literary history through voice, photos, and augmented reality (AR) introduced by the mobile docent.


The Mokpo Smart Tourism Platform can be downloaded for free by anyone by searching for ‘Mokpo Gwangwang’ on the Google Play Store and Apple App Store.



A city official stated, “The Smart Tourism Platform will revitalize the local tourism industry, which has been struggling due to COVID-19, and provide tourists with differentiated experiences and convenience.”


This content was produced with the assistance of AI translation services.

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