Lim Young-woong / Photo by Mulgogi Music

Lim Young-woong / Photo by Mulgogi Music

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[Asia Economy Reporter Lee Isul] Singer Lim Young-woong continues his dominant streak by sweeping November as well.


On the 27th of last month, Lim Young-woong ranked first among solo singers in the November brand reputation rankings. In the overall category, he took second place following BTS.


Notably, Lim Young-woong demonstrated a strong presence with a brand reputation index (15,146,604 points) nearly matching BTS (15,360,053 points), who are active on the global stage.


Lim Young-woong also secured first place overall in the trot singer brand reputation announced on the 28th of last month and the star brand reputation announced on the 30th, ranking first in solo singer, trot singer, and star categories. In the trot singer category, Lee Chan-won ranked second, Jung Dong-won third, Park Gun fourth, and Jang Min-ho fifth.


Since the trot singer category rankings began in January, Lim Young-woong has never dropped from first place, maintaining his position as the 'Top Hero.'


Additionally, keyword analysis showed high rankings for terms such as solo show, YouTube, and Young-woong Era.

Lim Young-woong, Strong Again in November... The Hot 'Hero Era' View original image


The fandom befitting the top singer also shines. Lim Young-woong's fandom, 'Young-woong Era,' consistently appears in related keywords. Young-woong Era draws attention by accompanying the singer with a refined fandom formed through continuous good deeds such as donations.


Gu Chang-hwan, director of the Korea Corporate Reputation Research Institute, stated, "The Lim Young-woong brand was increasing media attention based on a strong fandom community."


The institute measures the brand reputation index of domestic brands monthly and announces changes in the brand reputation index. This star brand reputation index was analyzed from brand big data collected between October 30 and November 30.



Meanwhile, Lim Young-woong will attend the 2021 'Asia Artist Awards' (AAA) held on the 2nd.


This content was produced with the assistance of AI translation services.

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