As Year-End Approaches, 'Shopping Chance' Floods E-commerce Platforms

Coupang Hosts 'Black Friday Special Event'
Wemakeprice Holds '2021 Christmas & Goodbye 2021' Year-End Shopping Sale

[Asia Economy Reporter Kim Cheolhyun] E-commerce companies are preparing special promotions offering various discounts to mark the year-end peak shopping season from Black Friday through Christmas. With the spread of contactless consumption trends, this is expected to be an opportunity for consumers to enjoy year-end shopping more reasonably from home.

Coupang is holding a special event until the 28th to celebrate the global shopping festival Black Friday. The event targets Coupang’s Rocket Direct Purchase and Rocket Delivery direct import products, featuring a large number of popular global brands that have been highly favored on Coupang. Participating brands include popular home appliance and digital brands such as Samsung, LG, Dyson, Xiaomi, Bose, Logitech, Cuisinart, and Philips, as well as global fashion brands like Nike, Adidas, MLB, and Skechers. The event also includes American P&G, which offers numerous household items, and LEGO, loved for overseas direct purchases. Wow members enjoy free shipping even for a single item, and can receive up to an additional 30% discount on home appliances and digital products. All members receive coupon discounts of up to 20,000 KRW on all Rocket Direct Purchase products, and Samsung and LG TVs are offered with discounts of up to 40% on all models.

Wemakeprice is holding the '2021 Christmas & Goodbye 2021' event, offering year-end shopping products at discounts of up to 10% compared to the lowest online search prices. First, until December 25, the '2021 Christmas' event operates four themed sections: Christmas gifts, Christmas decorations, Christmas dinners, and Christmas tours & tickets. The 'Goodbye 2021' event, running until the 30th, summarizes the products sold throughout the year and holds an 'Encore Sale' featuring items that were popular among users.

Idus is also running a discount promotion for Black Friday, covering everything from handcrafted works to online classes. Through a super special discount event until the 29th, over 6,100 popular works are sold at prices discounted up to 90%. With a minimum discount rate of 40%, a variety of categories are presented, ranging from handmade food items to winter fashion apparel, organized into four themed sections: Food Hall, Fashion Hall, Digital Accessories Hall, and Lifestyle Hall. The handmade video lecture service, Online Class, offers a '3-month unlimited streaming pass' for over 300 diverse contents at an 80% discounted price.

This content was produced with the assistance of AI translation services.