"Sustainability Embedded in Car Transmissions"... LG Chem Advertising Contest Grand Prize
The student team from Konkuk University won the grand prize at the LG Chem University Student Advertising Contest Awards Ceremony.
[Asia Economy Reporter Choi Dae-yeol] LG Chem announced on the 26th that a student team from Konkuk University, who expressed a sustainable future using automobile transmission initials in a recent university student advertising contest, won the grand prize.
They represented the transmission reverse (Reverse) as recycling (Recycle) and the neutral (Neutral) state as carbon neutrality. Now in its 6th year, the LG Chem university student advertising contest selected one grand prize winner, two excellence awards, two merit awards, and eight popularity awards under the themes of eco-friendliness, ESG (Environment, Social, Governance), and sustainable management. The grand prize-winning team from Konkuk University, consisting of students Yoon Chang-hoon, Lee Jae-jun, Jung Se-yoon, and Moon Soo-young, said, "It was a great opportunity to study environmental pollution, recycling, and LG Chem's sustainable development."
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The excellence awards were given to the teams of Lee Hyun-jae, Park So-yeon, Kim Won-bin and Seo Min-seok, Kim Seung-bin, Lee Seung-yoon, Tak Jung-woo. The grand prize team received a prize of 5 million won and an internship opportunity at HS Ad. Other winning teams also received prize money. The award ceremony for this contest was held yesterday in the metaverse. The winning works can be viewed on the contest website and the company's YouTube channel.
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