Hidden Technology of Luxury Beds for the 'Ultimate Sleep'

Carpe Diem Bed 'Sando' by Shinsegae Casa.
[Photo by Shinsegae Casa]

[Asia Economy Reporter Kim Jong-hwa] According to the Korea Sleep Industry Association, the sleep market, which was around 480 billion KRW in 2011, rapidly grew to approximately 3 trillion KRW by 2019. As sleep disorders such as insomnia significantly impact health, more people are becoming interested in quality sleep.

With the growing importance of deep sleep, the furniture industry is strengthening the sleep category centered on premium beds. What secrets lie behind high-priced beds ranging from tens of millions to hundreds of millions of KRW?

Shinsegae Casa exclusively imports and sells Sweden’s top luxury bed brand, Carpe Diem Beds. Carpe Diem Beds offers healthy and comfortable sleep through the combination of innovative technology, craftsmanship, and healthy materials.

Ergonomic Beds Born from Patented Technology and Continuous Research

Carpe Diem Beds creates a zero-gravity sleep environment through its patented technology, the Contour Pocket Spring. Unlike the conventional method of placing a single padding material over the entire spring system, the Contour Pocket system places 30mm of individual latex on each pocket spring.

The Contour Pocket system supports the body stably in any sleeping position. It delicately wraps the shoulders and hips, gently supports the lumbar and waist, relieving spinal tension and providing a comfort as if floating on clouds.

The patented Visco-Elastic Bottom Layer special mattress also helps deep sleep by evenly distributing body weight. The 15mm thick Visco-Elastic Layer reduces pressure, disperses body pressure, and relaxes muscles. This improves blood circulation while lying on the bed, leading to better sleep. The Visco-Elastic Layer was co-developed with Sahlgrenska University Hospital, which specializes in spinal treatment.

Carpe Diem Beds maintains its reputation as the best luxury bed not only through patented technology but also through continuous sleep research. Carpe Diem Beds is a brand of Hilding Anders, Europe’s largest sleep specialist company. In 2014, Hilding Anders established the Good Night’s SleepLab research center together with the Swiss AEH Institute, a globally prestigious bed system research organization.

Good Night’s SleepLab has conducted ongoing research and testing related to the four essential conditions for deep sleep: support, antibacterial properties, breathability, and durability. Based on this, Carpe Diem Beds was born as the most comfortable bed.

One artisan is responsible for a single product, undergoing a production process that is 100% handmade. Each product is engraved with the signature of the artisan who made it, and it takes 504 hours to make one set of a bed.
[Photo by Shinsegae Casa]

Perfected by 504 Hours of Artisan Craftsmanship

Carpe Diem Beds is the essence of luxury beds combining excellent technology and craftsmanship. The manufacturing process is 100% handmade, with one artisan dedicated to one product, resulting in near-perfect quality. Each product bears the signature of the artisan who made it. It takes 504 hours to make one bed set.

Carpe Diem Beds also pays close attention to materials, receiving the Nordic Swan Ecolabel, a Nordic eco-certification. The beds are made with high-quality, healthy materials such as organic cotton and Talalay latex and fabrics certified by Switzerland’s OEKO-Tex® for being harmless to the human body. The solid wood used for the bed frames comes from sustainably grown forests approved for environmental standards.

Meanwhile, Shinsegae Casa opened the 'Carpe Diem Beds Flagship Store Seoul' in Apgujeong last September, where all products, including major lineups such as Sando, Harmano, and Malo, can be experienced. The price of the representative product, Sando, is in the 40 million KRW range.

This content was produced with the assistance of AI translation services.