Hanacard Collaborates with Indie Artists... Jeong Yewon Produces 'Yaho' Music Video
Production of the 'Yaho' Music Video with 'Cheongchun Writer Jeong Yewon' as the 5th Artist
[Asia Economy Reporter Ki Ha-young] Hana Card announced on the 18th that it will carry out an indie artist collaboration project aimed at practicing ESG (Environmental, Social, and Governance) management and revitalizing performance culture.
Since May of this year, Hana Card has been conducting various music collaboration events through its YouTube channel, HanaTV, with the purpose of revitalizing the stagnant performance culture, discovering and promoting musician artists, and spreading a culture of sharing.
The artist collaboration project, which started with the electric music indie band Seisumi and continued with hip-hop musician Joob A and the Macguffin band, has been evaluated as a successful project, recording over 1.6 million cumulative views on YouTube.
The fifth indie artist selected, 'Cheongchun Writer Jeong Ye-won,' debuted in March 2019 with her first digital single "To My Little Star" and is also famous as the girl who sang "Sangsuni's Guesthouse" as one of the three siblings guests on the TV entertainment show "Hyori's Homestay."
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An event for customers who watch the music video will also be held. Until the 12th of next month, customers who watch the YouTube music concert video and leave a review can participate in the event, where prizes such as LED humidifiers, ice cream cakes, and Starbucks Americanos will be given through a lottery.
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