DB Insurance Wins 'Grand Prize in SNS Content Category' at Korea Communication Awards

[Asia Economy Reporter Ki Ha-young] DB Insurance announced on the 18th that it won the Korea Digital Content Award (SNS Content category) at the 14th Korea Communication Awards, hosted by the Korea Internet Communication Association and sponsored by the Ministry of Science and ICT, and the Ministry of Trade, Industry and Energy.

The Korea Communication Awards is the only domestic award that evaluates and recognizes achievements in communication activities with customers using online media, and this year marks its 14th edition.

DB Insurance received high evaluations for the effectiveness of its corporate SNS channels (KakaoTalk, Instagram, YouTube, Naver Post) content, customer-friendly content processing, originality and efficiency in operation, winning the grand prize in the SNS content category.

In particular, the 'Social Magazine Promy Life,' which converted the existing printed customer newsletter 'Promy Life' into a mobile medium in June this year, received high praise. The social magazine was highly regarded for enhancing the usefulness of information and brand value with high-quality content provided by experts, as well as for its innovative and highly efficient operation method using KakaoTalk for delivery.

A DB Insurance official said, "We will continue to strive to communicate with customers through more useful and valuable content."

This content was produced with the assistance of AI translation services.