Lotte Distribution Business Headquarters Southern Branch Conducts Small Store Re-Storying Campaign

[Asia Economy Reporter Yuri Kim] Lotte Distribution Headquarters announced that the staff of the Southern Branch conducted the 'Small Store Re-Storing Campaign' on the 17th at 'Nongshimga Discount Mart' in Gangdong-gu, Seoul.

The Small Store Re-Storing Campaign is part of ESG (Environmental, Social, and Governance) management. It selects small stores operated by elderly owners who face difficulties in product and display management, providing display consulting, product rearrangement, and store cleaning activities.

The Southern Branch of Lotte Distribution Headquarters has been conducting this activity regularly once a month since March, starting with 'Uri Mart' in Yeongdeungpo-gu. The Southern Branch stated, "'Nongshimga Discount Mart' is operated by a couple in their 60s. Although the overall store operation is kept clean, due to the nature of small stores, the shelves and fixtures have aged, and the provision of information convenience to customers was somewhat insufficient. Therefore, the staff of the Southern Branch undertook store cleaning, expiration date checks, and product rearrangement considering product characteristics and shopping flow."

They explained that through the first-in, first-out expiration date management of the entire store, which is difficult for the owner to do alone, the store environment was improved to be more customer-friendly and standardized.

Branch Manager Seonggyu Wi, who participated in the activity, said, "I felt rewarded seeing the owner satisfied after the activity," and added, "I also felt the value of mutual growth in being able to share our display techniques and store management experience with small business owners." He continued, "We will continue the Re-Storing activities steadily in the future."

This content was produced with the assistance of AI translation services.