Jindo-gun Wins Best Award for Two Consecutive Years in 'SNS of the Year' YouTube Category
Fresh Items by Timing, Theme, and Field with Active Communication and Empathy 'Recognition'
[Asia Economy Honam Reporting Headquarters Reporter Seo Young-seo] Jindo-gun, Jeollanam-do, won the Grand Prize in the YouTube category of the ‘SNS of the Year’ for two consecutive years.
According to the county on the 9th, the SNS of the Year is an event hosted and organized by the Korea Social Content Promotion Association and supported by the Ministry of Science and ICT, among others.
In the SNS content field, it is recognized as the highest authority both domestically and internationally, comprehensively analyzing the usage status of SNS such as YouTube to select outstanding public institutions and private companies.
Jindo-gun’s YouTube channel received the Grand Prize by achieving high scores in quantitative evaluation through this year’s SNS utilization index, expert evaluation, and user voting.
Jindo-gun’s official YouTube channel, ‘Eoseoogae Naljombogae,’ uploaded various planned videos by period, theme, and field, creating a friendly brand image.
The county received the Grand Prize in the basic local government category at the ‘2021 Korea SNS Awards’ last month and won the Grand Prize in the YouTube category for two consecutive years.
It attracted users’ responses with empathetic content such as stylish designs reflecting the latest trends, real-time delivery of COVID-19 related information, and active communication with residents.
In addition, major festivals such as events hosted by Jindo-gun and the Jindo Mysterious Sea Road Festival were broadcast live on YouTube, leading the way in the With-Corona era.
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In particular, it continues steady communication by producing experiential content that balances fun and information, such as content capturing everyday scenes including Jindo-gun’s attractions, activities, experiences, and food, thereby increasing user satisfaction.
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