"Enhanced Viewing Experience Provided" Watcha Integrated into 'Apple TV 4K·Apple TV App'

Supporting High-Quality Sound and Resolution, Enhanced Cross-Device Viewing Experience

[Asia Economy Reporter Koo Eun-mo] Online video service (OTT) Watcha announced on the 3rd that it will be installed on Apple’s streaming devices ‘Apple TV 4K’ and ‘Apple TV app,’ which are scheduled to be officially launched in Korea on the 4th.

Watcha supports viewing Watcha’s content in high-quality sound and resolution through Apple TV 4K. Apple TV 4K seamlessly integrates with Apple devices and services and supports ‘Dolby Vision’ and ‘Dolby Atmos’ technologies.

With the Apple TV app, users can easily browse and watch Watcha’s content and resume programs and movies they were watching. Through the Up Next list featured in the Now Playing section within the Apple TV app, users can find their favorite programs and movies in a single unified watchlist based on device synchronization.

In addition, it comprehensively and securely understands users’ preferred viewing patterns to provide professionally curated collections. Customers can also explore movies available for purchase or rental through a dedicated tab, and find movies purchased from Apple in the library tab, categorized by various items such as recent purchases, downloads, and genres.

A Watcha representative said, “We are pleased to offer customers an enhanced viewing experience through Apple TV 4K and to showcase Watcha’s diverse and unique content lineup through the Apple TV app,” adding, “We will continue to pursue various collaborations to improve customer satisfaction with their viewing experience.”

This content was produced with the assistance of AI translation services.