Genie Music Launches Live Platform ‘STAYG’... Akdong Musician's First Performance Tonight

[Asia Economy Reporter Joselgina] Genie Music announced on the 21st that it will officially launch ‘STAYG,’ an interactive live platform for the globalization of K-pop artists in the contactless era.

STAYG stands for “stay with genie,” and is a global service aimed at communication between artists and fans. It is the industry’s first platform that enables direct interaction during performances, including 1:1 conversations between artists and fans, as well as real-time quizzes, surveys, and chats.

Through the new platform STAYG, Genie Music aims to actively expand communication channels between artists and fans, not only for large-scale concerts but also for fan meetings. Based on the currently available Korean and English versions, the service plans to support various languages in the future and will also release a mobile application version.

Additionally, by the end of the year, global payment modules such as PayPal and UnionPay will be integrated, establishing a paid business model for both domestic and overseas markets to generate new added value. In collaboration with shareholders such as KT and CJ ENM, Genie Music plans to actively strengthen STAYG’s service channel expansion and content competitiveness.

To commemorate the official launch of STAYG, Genie Music will hold the first performance, ‘AKMU Talk Concert,’ at 8 PM on the 21st. A Genie Music official stated, “We selected AKMU, who enjoys wide love from both domestic and global fandoms, as the first artist to announce the opening of STAYG.” The AKMU Talk Concert is expected to last about 60 minutes and can be viewed on STAYG and Olleh TV.

Seoinwook, Head of Technology Innovation at Genie Music (Executive Director), said, “In the contactless era, we have officially launched the live platform STAYG as a communication space to widely promote the value of K-pop in the global market and to activate meetings between artists and fans. Starting with the AKMU Talk Concert, we will expand the service area so that people who love music can be happy.”

This content was produced with the assistance of AI translation services.