Jeonju City Obtains Fair Trade City Certification

Enactment of Fair Trade Promotion and Support Ordinance, Operation of Fair Trade Committee, and Achievement of 5 Major Certification Standards

[Jeonju=Asia Economy Honam Reporting Headquarters Reporter Kim Han-ho] Jeonju City has obtained certification as a Fair Trade City, which pays fair prices to producers and supplies high-quality products to consumers.

Jeonju City announced on the 14th that it recently received Fair Trade City certification from the Korea Fair Trade Village Committee.

Jeonju's Fair Trade City certification is the 13th in South Korea and the first among local governments outside the Seoul metropolitan area.

The certification will be maintained until September 22, 2023.

Fair trade is an ethical alternative trade that pays fair prices to producers and supplies high-quality products to consumers. It emerged as a form of trade and social movement to address issues such as wealth concentration, environmental destruction, labor exploitation, and human rights violations caused by unfair trade structures between developed and developing countries.

The certification criteria include five categories: △ enactment of fair trade support ordinances △ securing fair trade product sales outlets △ certification of fair trade practice institutions △ education and campaigns △ formation of committee organizations. Jeonju City has achieved all five criteria this year.

In April 2018, Jeonju City established a legal foundation by enacting the Jeonju City Ordinance on the Promotion and Support of Fair Trade and establishing and operating the Jeonju City Fair Trade Committee.

In September 2019, Jeonju University and the Korea Fair Trade Village Committee signed an agreement to promote fair trade.

Additionally, the city has operated education programs, one-day classes, fair trade experiences with films, and fair trade instructor training programs to raise citizens' awareness and understanding of fair trade.

The city has also worked to secure sales outlets for fair trade products so that citizens can easily purchase and practice fair trade products in their daily lives.

As a result, excluding major corporate outlets such as Starbucks, Jeonju has secured 31 outlets, exceeding the initial target of 26 outlets (one outlet per 25,000 population).

Jeonju=Honam Reporting Headquarters Reporter Kim Han-ho stonepeak@asiae.co.kr

This content was produced with the assistance of AI translation services.