KleanNara Collaborates with 'Bread Barber Shop' to Launch Beauty Tissues
[Asia Economy Reporter Kim Jong-hwa] Household goods company Kkaekkeutan Nara announced on the 12th that it will launch beauty tissues featuring the 'Bread Barber Shop' characters.
Kkaekkeutan Nara carried out this collaboration to expand the customer base for beauty tissues and to approach various generations in a friendly manner.
As a domestic household goods company steadily building its foundation with Korean customers, Kkaekkeutan Nara plans to create synergy by expanding the domestic beauty tissue customer base and strengthening communication through collaboration with 'Bread Barber Shop,' a popular Korean animation that has achieved first place on Netflix Kids Channel Korea.
The new product will be released in household, travel, and mini sizes, with the beauty tissue packaging featuring cute designs of various characters including the genius barber 'Bread,' Wilk, and Choco.
Bread Barber Shop beauty tissues are made from 100% natural pulp and are fluorescent-free for safe use. They are produced with low dust and additive-free fabric, reflecting additional consideration for customers.
A Kkaekkeutan Nara official said, "Through this Bread Barber Shop collaboration, we plan to offer novelty and fun to the MZ generation, who have strong fun-sumer tendencies, and familiarity to children and parents," adding, "We expect this collaboration to be interpreted differently by various generations."
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Meanwhile, Bread Barber Shop is a Korean animation that tells the story of the genius barber Bread and his assistant Wilk helping dessert friends overcome their shortcomings and regain self-esteem. With elements such as various parodies and black comedy, it is popular not only among children but also the MZ generation.
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