Hyundai Construction Unveils Artist Collaboration Underground Parking '5 Second Gallery'

First Reveal of 'Hillstate Sokcho Central' Scheduled for Move-in This November
Planned Expansion with Upgraded Designs Including Gatehouses and Tea Houses

Hyundai Construction announced on the 8th that it will introduce the ‘5 Second Gallery,’ a transformed space created through a design change in the underground parking lot of ‘Hillstate.’

The ‘5 Second Gallery’ aims to provide a bright underground space that incorporates art into what was previously perceived as a dark and dangerous area, shedding the existing negative image and offering a newly transformed space. It is the first case applying the new design of Hillstate developed by Hyundai Construction called ‘Gen Z Style,’ which will be showcased at ‘Hillstate Sokcho Central,’ scheduled for occupancy in November this year.

Collaborating with world-renowned color artist Massimo Caiazzo, Hillstate’s unique patterns and colors are applied to the main entrance pillars, and an art wall developed in cooperation with Junkhouse artist (Livart Art Lab) is located along the main pathways of the parking lot, transforming the space into a stylish and sophisticated gallery-like environment.

In addition, minimalistic design emphasizing functionality is applied throughout the underground parking lot, including signage and graphics, as well as neon-colored floor signs guiding exits, enhancing not only the design but also wayfinding. Wayfinding refers to all methods by which individuals locate themselves and move from one place to another within a physical space.

The ‘5 Second Gallery’ introduced by Hyundai Construction this time is the first change under the plan to establish an enhanced visual identity unique to Hillstate, with plans to gradually expand upgraded designs to gates, tea houses, and other areas in the future.

A Hyundai Construction official stated, "We are striving to lead a high-quality lifestyle not only through products but also in terms of design, aiming to lead future residential trends. Starting with the ‘5 Second Gallery,’ the first to be introduced since the new design development in June, we will continue to develop smart designs to enhance the Hillstate brand value and maximize customer satisfaction differentiated from other brands."

This content was produced with the assistance of AI translation services.