Coffee Bay Supports Production of 'Street Woman Fighter'
[Asia Economy Reporter Moon Hyewon] Coffee Bay announced on the 8th that it has become a production sponsor for Mnet's popular variety show "Street Woman Fighter" (hereinafter referred to as "SwuPa").
SwuPa is a dance reality survival show where top female street dance crews in South Korea compete to find the best crew. It has recently dominated the buzz rankings and established itself as a trending program. Each episode features intense performances and flashy dance battles, sparking a wave of parodies including dances and catchphrases, generating great enthusiasm.
Coffee Bay plans to naturally expose its popular menu items and stores during the SwuPa broadcast to promote the brand to viewers.
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Baek Jinseong, CEO of Coffee Bay, said, "Due to the high buzz, we decided to support the production to promote the Coffee Bay brand to SwuPa viewers, who are a key customer base for Coffee Bay."
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