Orion Launches New Product 'Grape Almeongi' Jelly

[Asia Economy Reporter Lim Hye-seon] Orion announced on the 17th that it will launch a new product, the ‘Podoealmengi’ jelly.

‘Podoealmengi’ is a product that differentiates the texture of the fruit-flavored jelly ‘My Gummy’ by composing the outside and inside of the jelly with different textures. The chewy jelly represents the grape skin, and the inside is filled with a soft jelly containing grape juice, creating the taste and texture of eating real grape flesh. Orion said it conducted dozens of tests on grape skin thickness and grape flesh ratio to find the optimal texture and flavor combination. To capture the real grape flesh sensation, the center filling was completed through a delicate R&D process, combining 2 to 3 types of jellies.

Orion plans to pre-release Podoealmengi through the crowdfunding platform ‘Wadiz’ from the 18th to the 28th.

Since the early 1990s, when interest in jelly was low, Orion has been leading the jelly market domestically and internationally by consecutively launching hit products such as My Gummy and Wang Kkumtul. My Gummy, first introduced in 1991, was launched in the Chinese market in 2018 under the local name ‘Guozi Guozi (果滋果姿)’ and was introduced in Vietnam last July under the local name ‘Boom Jelly.’

This content was produced with the assistance of AI translation services.