Korea Road Traffic Authority, Lotte Rental, and Green Car Sign MOU to Create a Safe Rental Car Usage Environment

Lee Jumin, President of the Korea Road Traffic Authority (center), Kim Hyunsoo, CEO of Lotte Rental (left), and Kim Kyungbong, CEO of Green Car, are posing for a commemorative photo after signing a "Business Agreement for Creating a Safe Rental Car Usage Environment."
[Photo by Korea Road Traffic Authority]

[Asia Economy Reporter Lee Gwan-ju] The Korea Road Traffic Authority announced on the 15th that it has signed a business agreement with Lotte Rental and Green Car to create a safe traffic environment for rental car and shared vehicle users and to promote a desirable traffic culture.

Through this agreement, each organization will cooperate in administrative support and educational promotion projects such as traffic safety awareness improvement campaigns to establish a safe traffic culture for service users and employees.

The Korea Road Traffic Authority will plan educational programs to cultivate traffic safety awareness among rental car and shared vehicle service workers and users, and will support instructors and educational materials for the training.

Lotte Rental and Green Car will carry out promotional projects such as administrative support for online and offline traffic safety education and safe driving campaigns for service users.

Lee Joo-min, Chairman of the Korea Road Traffic Authority, said, "As the use of rental cars and shared vehicles increases, traffic accidents are rapidly rising. We will actively cooperate to reduce traffic accident costs and realize social value by fostering traffic safety awareness among shared vehicle users and creating a safe shared service ecosystem."

This content was produced with the assistance of AI translation services.