Volvo "30 Billion Investment, Unveils 'XC60' Equipped with SKT Advanced Services"

Collaboration with SKT, 30 Billion KRW Investment to Develop the First Integrated SKT Infotainment Service
Implementing Voice Recognition-Based Services Optimized for Vehicles Including TMAP, NUGU, and FLO

Volvo New XC60

[Asia Economy Reporter Changhwan Lee] Volvo Cars Korea has invested 30 billion KRW to introduce the country's first integrated SKT infotainment service, developed in collaboration with SK Telecom, and unveiled the new XC60, the first model equipped with this service, on the 14th.

The integrated SKT infotainment service, introduced for the first time in Korea, goes beyond simple connection with existing smartphones and is a next-generation connectivity service developed based on the Android Automotive OS for vehicles.

The company explained that it is custom-designed for Volvo Cars and allows users to conveniently use various functions optimized for driving organically through 'voice'.

Through about two years of development in collaboration with SKT, it has become possible to provide the optimal Korean-style integrated infotainment service linked with Korea-specialized data and AI-based TMAP, NUGU, and FLO.

With the new integrated SKT infotainment service, calling 'Aria' by voice inside the car enables remote control of vehicle functions, TMAP navigation, phone calls, music playback, weather search, and smart home control.

New XC60 Infotainment System

Volvo Cars Korea emphasized that to allow customers to experience the new connectivity service without burden, it offers industry-leading benefits such as 5 years of free LTE usage and a 1-year subscription to the music platform FLO for new car buyers.

New services enhancing connectivity between customers and vehicles in the digital transformation era, such as the 'Volvo Cars app' and 'Volvo on Call,' will also be added.

The 'Volvo Cars app' is an application that allows users to use digital key functions such as locking and unlocking the vehicle and setting the temperature before driving via smartphone (Android/iOS).

Together with the 'Hej, Volvo App,' which supports customer services such as service center reservations, step-by-step maintenance notifications, and maintenance history inquiries, customers can monitor the vehicle's status and management in real time.

The concierge service installed in the vehicle, 'Volvo on Call,' supports 24-hour accident reporting, emergency dispatch requests, and service center guidance with the push of a button in case of emergencies while driving.

Yoon Mo Lee, CEO of Volvo Cars Korea, said, "As the global automotive market rapidly changes through convergence with IT technology, Korea has become a key market because of its discerning customers," adding, "We hope you experience the true evolution of mobility through the safer and smarter driving offered by the new XC60."

This content was produced with the assistance of AI translation services.