Lotte Duty Free 'LDF BUY' representative products of newly launched brands.

Lotte Duty Free 'LDF BUY' representative products of newly launched brands.

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LDF BUY Direct Purchase Mall Introduces New Brands Including Blackmores, GNC, and Swisse
New Brands Offered at Up to 50% Discount
Best Items Also Available with Up to 30% Discount

[Asia Economy Reporter Yuri Kim] Lotte Duty Free announced on the 10th that it has launched new brands on its overseas local product direct sourcing online mall 'LDF BUY' and is holding a discount event on best-selling products targeting Chuseok gift demand.


'LDF BUY' newly introduces brands such as 'Blackmores', 'GNC', and 'Swisse' to domestic customers. Lotte Duty Free stated, "These are health functional food brands that emphasize quality and are popular not only in Australia but worldwide," adding, "To commemorate the launch of 'LDF BUY,' we are holding an event until the 22nd offering representative popular products from each brand, such as Blackmores Omega-3, GNC Milk Thistle, and Swisse Coenzyme Q10, at prices discounted up to 50%."


Until the 15th, a best health functional food discount event is also underway for customers preparing gifts ahead of Chuseok. A total of eight brands, including Doctor Natural, Nutra-Life, and Healthy Care, are participating. The event is organized into four themes: joint strengthening and cognitive function care products for parents' health, fatigue recovery, beauty, and immunity enhancement, with discount coupons of up to 30% provided by category.


Purchased products are expected to be delivered from Australia to customers' doorsteps within an average of 5 to 7 days. Using the LDF BUY mobile application (app) also grants an exclusive 5,000 KRW discount coupon.



'LDF BUY' is a direct sourcing online mall launched by Lotte Duty Free's Australian branch in June to leverage global logistics infrastructure and product sourcing capabilities. Currently, it selectively offers well-known health supplement brands from the Australian region, and plans to expand product categories and develop the platform so that not only domestic customers but also overseas consumers can make purchases in the future.


This content was produced with the assistance of AI translation services.

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