Starfield Hosts '5th Anniversary Commemorative Win-Win Special Project'
Starting with Starfield Hanam in 2016, Expansions to COEX Mall, Goyang, Anseong, etc.
5th Anniversary Win-Win Special Exhibition from 3rd to 12th...Farmers Market, Flea Market, Collaboration Exhibitions with Small Theater Groups, and More
[Asia Economy Reporter Kim Yuri] Starfield announced on the 2nd that it will hold a 'Starfield 5th Anniversary Win-Win Special Project' to celebrate its 5th anniversary. The event will be held for a total of 10 days from the 3rd to the 12th at all locations.
Starfield Hanam will hold a 'Win-Win Farmers Market' from the 10th to the 12th to support local farms. The 'Win-Win Farmers Market' is a direct transaction market involving 20 farms nationwide in partnership with the Central Federation of Middle-aged Women Farmers CEO Association, offering excellent agricultural products at reasonable prices.
At Starfield Goyang, a 'Small Business Win-Win Flea Market' will be held until the 7th. This year, starting with the successfully concluded Hanam branch last month, the event will proceed sequentially at Goyang, COEX Mall, and Anseong.
Collaboration with local mom cafes is also underway. Starfield City Myeongji will co-host a donation flea market with 'Myeongji Eco Mom,' the largest mom cafe in the Myeongji area, until the 12th. The proceeds from sales will be used to support vulnerable groups in the region.
A 'Win-Win Special Exhibition' to boost sales of small and medium brands in Starfield will also be held. Men's clothing brands (COEX Mall), fashion accessory brand 'Capten' (Anseong), and home furnishing brand 'Laura Ashley' (Goyang and City Wirye) will meet customers through the special exhibition.
A special exhibition embodying the meanings of 'win-win,' 'overcoming,' and 'hope' has been prepared. Until the 12th, visitors can view exhibitions created in collaboration with small theater groups and contemporary artists through Starfield's large media towers (Hanam, Goyang, Anseong). '"Pierrot's Surprise Mime" is a video where a pierrot appears on the large media tower expressing a 5th anniversary congratulatory message through mime.
The 'land art' media art by contemporary artist 'Jina Son (Son Hyunju)' is the result of a customer participation project that started in June. The video captures 1,000 tubes containing Starfield customers' wish messages sailing across the Taean sea.
There will also be a 'Classic Car Exhibition' (Hanam), a 'BMW Camping Exhibition' (Goyang) to welcome the autumn camping season, and a 'Camping Fair' (Hanam and Goyang). A 'Disney Princess Popup' (Hanam) will also be held.
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Meanwhile, over 110 brands across all stores are participating in the event, offering discounts, gifts, and promotions in various stores including fashion, accessories, beauty, food & beverage (F&B), and entertainment. Specialty stores such as Electromart, Toy Kingdom, and Traders will offer special discounts on popular products. Additionally, customers who purchase over 150,000 KRW during the event will receive entertainment tickets for Aqua Field, Sports Monster, etc., and a 10,000 KRW discount will be provided for KakaoPay payments over 150,000 KRW.
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