Hyundai Livart Launches 'Home Office Furniture' Targeting Campterior Trend
Introducing 35 New Office Furniture Products Including Flex, Flexible, and Gaming Models
[Asia Economy Reporter Kim Jong-hwa] Hyundai Livart, a total interior company affiliated with Hyundai Department Store Group, announced on the 2nd that it will launch three new products of its office furniture brand 'Livart Haum.'
With online school openings and remote work becoming routine, the use of webcams for online classes and video conferences has increased, leading to a rise in demand for 'Camterior (webcam + interior)' which pays attention to the background shown on the screen. In fact, Livart Haum's sales in the first half of this year grew by more than 34% compared to the same period last year.
The new products introduced this time consist of three series: 'Flex,' 'Flexible,' and 'Gaming,' comprising a total of 35 items including desks, bookshelves, partitions, and drawers. The new products are released in various sizes and modules so that customers can configure their desired space.
The Flex series offers four designs: wood type, metal type, corner type, and popup type, with general sizes of 1200mm and a range from 1800 to 590mm available. Screens and movable partitions that can separate spaces are also released together.
The Flexible series can be used not only for office work but also as a multi-table for dining and resting, adaptable to various purposes. In particular, the Gaming series, Livart Haum's first gaming professional furniture, has enhanced durability to stably support heavy and expensive equipment, and sells separate optional products such as cable management holders and multi-tap trays for easy cable organization.
The new products are sold at Livart Haum's nationwide offline stores and the official online mall, Livart Mall. Prices include the Flex wood desk (342,000 KRW), Flexible wood table (580,000 KRW), and Gaming computer desk straight type (245,000 KRW). To commemorate the launch, a discount event of up to 25% will be held until the end of this month.
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A Hyundai Livart official said, "We are introducing new home office furniture that allows you to enjoy hobbies as well as office work," adding, "We will continue to introduce various office furniture products that meet trends."
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