Naver, Discovering Hidden Musicians Together with the Public
[Asia Economy Reporter Kang Nahum] Naver Onstage announced on the 2nd that it will start a special project to find hidden musicians together with users.
This special project was planned with the purpose of having users directly recommend musicians to discover hidden musicians around us.
Since 2010, Naver Onstage has been finding and introducing music and musicians who have excellent live skills and unique musical colors beyond genre boundaries but are not yet known to the public. Until now, the planning committee composed of music experts has selected musicians unanimously, gaining recognition for its fair process.
This musician recommendation is completed by posting a recommendation on the official Onstage Naver cafe. The official cafe also provides a space where music fans can freely communicate.
Based on the recommended musicians, five planning committee members will select 25 teams, and the top 10 teams with the highest likes from users will be selected, totaling 35 teams, from which the final 4 teams will be chosen. Among the final 4 teams, at least one team will be selected from the top 10 teams with the highest likes from users.
Naver Onstage has decided to support all aspects necessary for producing live videos of the final 4 selected musicians.
Users will be given the opportunity to watch the Onstage live filming site of recommended musicians who have never been publicly revealed before, along with signed merchandise. This Onstage special project will focus on empathy and communication between musicians and music fans by watching and supporting the growth of "the musician I recommended."
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Musician recommendations will be conducted for about a month until the 3rd of next month. The results of the musician selection will be announced in October, and Onstage live videos and Naver NOW.'s special live will be released between November and December.
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