Wavve Exclusively Offers Monthly Subscription for Online Concert 'Beyond Live - Baekhyun·NCT'

[Asia Economy Reporter Koo Eun-mo] Wave supports the stagnant performance culture by providing idol concert videos following classical performances.

Online video service (OTT) Wave announced on the 13th that it will exclusively offer monthly subscription access to the world's first online-only paid concert 'Beyond LIVE' stages by Baekhyun and NCT as video on demand (VOD) for the first time in domestic media services. Wave monthly subscribers can watch the concerts unlimitedly without additional purchases.

'Beyond LIVE' is the world's first online-only paid concert featuring augmented reality (AR) technology, 3D graphics, and interactive communication, and is offered as paid content through individual purchases on other platforms.

Since starting with 'SuperM' in April last year, 'Beyond LIVE' has provided stages by various artists such as 'TVXQ', 'Super Junior', 'TWICE', and 'Stray Kids', receiving great responses with simultaneous access from 130 countries worldwide.

Among these, Wave offers EXO Baekhyun's solo concert 'BAEKHYUN : LIGHT' and NCT's full-group stage as well as performances by various unit groups in 'NCT : RESONANCE ‘Global Wave’'.

Both stages are characterized by diverse stage productions with vivid effects using differentiated technology, unlike the conventional method of live streaming offline performances. In particular, it has been praised for opening a new chapter in online concerts by supporting interactive communication between artists and global fans, such as real-time synchronization between concert videos and light sticks.

To commemorate the launch of the ‘Beyond LIVE’ service, Wave is holding a viewing event starting today. Viewers who watch ‘Beyond LIVE’ content on Wave and post proof of viewing along with a subscription certification shot of Wave’s official YouTube channel will be entered into a draw to win various prizes including NCT127 T-shirts, rings worn by Jaehyun, and Baekhyun PICK hoodies and T-shirts.

Hwang In-hwa, head of the domestic programming division at Content Wave, said, "With the provision of Beyond LIVE, Wave hopes to contribute to establishing an online concert viewing culture," adding, "We are also considering acquiring additional concert videos from other artists besides Baekhyun and NCT concerts."

This content was produced with the assistance of AI translation services.