"Enjoy Refreshing Pi-Maek"... Food and Beverage Industry Launches Products to Beat the Heat One After Another

Photo by Domino's Pizza

[Asia Economy Reporter Moon Hyewon] As the hot summer weather continues day after day, the food and beverage industry is introducing a variety of products to cool down the heat. Refreshing handcrafted beers and beverages, essential for a cool summer, instantly quench thirst caused by the heat, and when enjoyed with pizza, create an even more perfect meal. Additionally, spicy products are being offered to attract customers who want to overcome the heat with heat.

■ Domino's Pizza, enjoy cool pizza and beer=Global delivery pizza leader Domino's Pizza announced that it will sell the global No.1 handcrafted beer ‘Goose Island IPA’ limited to some stores, which can be enjoyed with pizza.

At 32 Domino's Pizza stores, the global No.1 handcrafted beer ‘Goose Island IPA’ will be sold on a trial limited basis.

This product is a British-style wheat beer with a rich hop’s sharp aroma and a subtle sweetness of refreshing orange scent in harmony, making it an attractive beer. The handcrafted beer ‘Goose Island IPA’ combined with Domino's Pizza’s rich toppings and savory cheese flavor allows customers to enjoy pizza and beer in a more sophisticated way.

■ Starbucks launches 3 new summer beverages with ice cream and fruit flavors=Starbucks’ new beverages introduced this time are ‘Ice Cream Blending Cold Brew,’ ‘Twinkle Star Pink Blended,’ and ‘Yuja & Youthberry Tea.’

Ice Cream Blending Cold Brew is a beverage blending ice cream containing vanilla beans with cold brew. Twinkle Star Pink Blended is a fruit beverage blending Passion Tango Tea with peach and three types of grapes: Sweet Sapphire, Crimson, and Sultana. Yuja & Youthberry Tea is a tea beverage emphasizing the flavors of yuja and tart youthberry.

Starbucks also introduces a new food item to enjoy with beverages, the ‘Refreshing Shine Muscat Sweet Box.’ It is topped with sweet and sour Shine Muscat grapes on rich and savory mascarpone mousse.

Additionally, the ‘Indonesia Aceh 250g’ coffee beans, characterized by volcanic soil aroma from the Aceh region of Indonesia and a clean body with acidity, are introduced as new beans for the summer season.

■ KFC launches spicy crispy ‘Gochu Kwasak Chicken’ to beat the heat with heat=KFC has launched a new menu item ‘Gochu Kwasak Chicken,’ boasting the spicy taste of chili peppers and crispy texture.

Gochu Kwasak Chicken is a product that enhances flavor and texture by adding a sharp chili sauce made with spicy chili peppers and crispy chili corn flakes.

KFC also included ‘Gochu Kwasak Black Label Chicken,’ a premium boneless version of Gochu Kwasak Chicken, in the chicken night 1+1 event items after 9 PM.

An industry official said, “Various products that can help escape the heat are being released,” and added, “Especially Domino's Pizza allows you to order refreshing handcrafted beer together with pizza at once, so we hope you enjoy pizza and beer during the hot summer.”

This content was produced with the assistance of AI translation services.