Chevrolet, Ranked 'Top 1 Brand' in Sales and AS by the Korea Management Association

From the left, Kaher Kazem, President of GM Korea, Hansuhee, CEO of Korea Management Association Consulting, and Caesar Toledo, Vice President of Sales, Service, and Marketing at GM Korea, are taking a commemorative photo. (Photo by Chevrolet)

[Asia Economy Reporter Changhwan Lee] Chevrolet announced on the 21st that it achieved first place in the domestic car dealership and after-sales service (AS) categories of the ‘2021 Korean Service Quality Index (KSQI)’ conducted by the Korea Management Association Consulting.

Chevrolet was recognized as the number one company in service quality in the domestic car dealership category for nine consecutive years. It was also selected as an excellent company in the AS category for three consecutive years, following last year.

The company emphasized that it achieved excellent results by scoring a total of 96 points and 91.8 points respectively in the domestic car dealership and AS categories across 11 evaluation items including greeting customers, attire and appearance, friendliness, proactiveness, customer consideration, and farewell greetings.

Kaher Kazem, President of GM Korea, said, “It is a very proud achievement that Chevrolet has been recognized as the top company for many years in credible sales and service surveys. Going forward, under the goal of ‘creating lifelong customers,’ we will continue to improve sales response and service quality to enhance customer satisfaction and establish ourselves as a consistently loved brand.”

Meanwhile, Chevrolet is implementing a systematic training program for customer-facing employees and car managers to provide high-quality service. Considering the prolonged COVID-19 situation this year, it has developed and is operating an online-based training program.

This content was produced with the assistance of AI translation services.