Lotte Hi-Mart Presents Online Concert with Popular Band 'Daybreak'

Lotte Hi-Mart presents the online concert "Our Neighborhood Hot-Track Concert, Let's Go to Hi-Mart Park Edition."

[Asia Economy Reporter Lim Chun-han] Lotte Hi-Mart announced on the 19th that it will present the online concert ‘Our Neighborhood Hot-Track Concert, Let's Go to Hi-Mart Park Edition.’

This concert is the second installment following the Hongdae edition featuring singer Lee Seung-yoon in May, with the popular band ‘Daybreak’ participating. Daybreak is a talented four-member indie band consisting of vocalist Lee Won-seok, guitarist Jung Yoo-jong, bassist Kim Sun-il, and keyboardist Kim Jang-won. Their representative songs include ‘Good,’ ‘Put It Up and Down,’ and ‘I’ll Let You Walk Only on Flower Road.’

The official trailer is being released on Lotte Hi-Mart’s official YouTube channel and other official social media service (SNS) accounts, with the full version scheduled to be officially posted on the 21st. The online concert will be performed against the backdrop of Lotte World Tower World Park, Seokchon Lake, Songridan-gil, and Lotte Hi-Mart World Tower store, all located in Songpa-gu, Seoul. The filming of the content video was conducted in early this month, before the social distancing level was raised to level 4, in compliance with quarantine guidelines.

A Lotte Hi-Mart official said, “In a situation where external activities such as performances are difficult due to social distancing, we are presenting ‘Our Neighborhood Hot-Track Concert, Let's Go to Hi-Mart’ to offer some comfort,” adding, “We will continue to introduce good music by various talented singers and familiar neighborhoods in each episode.”

This content was produced with the assistance of AI translation services.