‘62nd Anniversary’ Shinil Electronics, “The Key to Future Growth is Staying True to Our Original Intent”

CEO Jung Yoon-seok "Aiming for 500 Billion KRW Operating Profit and 500 Billion KRW Sales in 2025"

Photo by Shinil Electronics celebrates its 62nd anniversary by declaring "Choshim (初心)" as a growth engine keyword for becoming a century-old company. Photo by Shinil Electronics

[Asia Economy Reporter Kim Heeyoon] Shinil Electronics, celebrating its 62nd anniversary, has declared "Choshim (初心)" as the growth-driving keyword for becoming a century-old company.

On the 14th, Shinil Electronics postponed its anniversary ceremony due to the elevation of social distancing to Level 4 in the metropolitan area and conveyed the anniversary message to employees through the company intranet and email.

In his commemorative speech, CEO Jung Yunseok stated, "After a company-wide structural reform marked by the 60th anniversary, we selected 'Choshim' as the keyword to achieve our mission of 500 billion KRW in sales and 50 billion KRW in operating profit by 2025," adding, "As the eco-friendly new normal era arrives, we must adopt the attitude of 'On-go-ji-shin' (learning from the past to innovate for the future)."

CEO Jung then presented two core issues: strengthening communication with employees and consumers, and responding to climate change and environmental protection.

He emphasized, "Based on empathy and communication across all generations, we will participate in the challenge of change and innovation for future value," and added, "We will accelerate the development of ultra-energy-saving functions and high-efficiency home appliances to create social value through environmentally friendly management practices."

This content was produced with the assistance of AI translation services.