Samsung Electronics Operates 'Forest Cinema' Experience Zone at Walkerhill's The Premier

[Asia Economy Reporter Suyeon Woo] Samsung Electronics is partnering with Walkerhill Hotel & Resort to open 'Forest Cinema,' a space where visitors can experience the premium beam projector The Premiere, on the 12th.

Forest Cinema is set up in Forest Park, an outdoor picnic area exclusively for guests at Walkerhill Hotel & Resort, and will operate until the end of this year. Samsung Electronics installed The Premiere in two locations within the Forest Park common area and tents, allowing guests to enjoy a picnic in the city while directly experiencing the projector’s outstanding picture quality and color reproduction.

Samsung Electronics is partnering with Walkerhill Hotel & Resort to operate 'Forest Cinema,' a space where customers can experience the premium beam projector The Premiere, starting from the 12th. Photo by Samsung Electronics

The Premiere is a premium projector that transforms your home into a movie theater with a massive screen size of up to 130 inches and 4K high resolution.

This product (The Premiere 9 Series) features 'Triple Laser' technology, which uses three separate laser light sources for the primary colors of light, enabling rich and accurate color expression. It delivers up to 2800 ANSI lumens of brightness, allowing clear viewing even in broad daylight. The Premiere also supports smart TV functions, providing an evolved viewing experience where users can freely enjoy various content through OTT services.

Forest Cinema also includes a dedicated rollable screen for The Premiere. The rollable screen automatically unfolds without separate installation, allowing use without spatial constraints, and maximizes light reflectivity to provide better picture quality for content viewing.

Samsung Electronics offers special benefits for customers who experience Forest Cinema. When purchasing The Premiere and the rollable screen, free vouchers are provided, including a Hyundai Livart furniture cabinet for easy combined installation of the two products and a Pizza Hill dining gift certificate.

Hwang Taehwan, Executive Vice President of Samsung Electronics Korea, said, "With the recent increase in home entertainment demand, consumer interest in The Premiere is very high," adding, "We will continue to actively expand consumer touchpoints where Samsung Electronics’ lifestyle TVs can be experienced."

This content was produced with the assistance of AI translation services.