Cheongho Nice Launches Goods Designed by Artists with Developmental Disabilities
Design by Kim Hyeyoon, an artist with developmental disabilities from social venture Bloomwork
Cheongho Nice announced on the 25th that it has partnered with the social venture company Bloomwork to launch promotional goods for the company. Photo by Cheongho Nice
View original image[Asia Economy Reporter Kim Heeyoon] Cheongho Nice announced on the 25th that it has partnered with the social venture company Bloomwork to launch corporate promotional goods.
Bloomwork is a social venture company where people with and without disabilities work together, supporting various artistic activities of disabled artists and leading efforts to improve social awareness of people with disabilities.
The newly released goods include smart tok and phone straps, designed by Kim Hyeyoon, a developmentally disabled artist from Bloomwork. The company explained that the goods feature a penguin character that matches Cheongho Nice's flagship product, the ice water purifier.
Kim Hyeyoon, who worked on the goods, expressed her feelings, saying, "It is amazing and happy that the drawings I made are applied to products and people compliment them as pretty." The goods produced this time will be used in future online events and other activities.
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A Cheongho Nice official said, "We plan to continuously strengthen various social contribution activities that can realize social value in the future."
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