'Yoon Jong-won Bank President's Work' IBK Industrial Bank Launches Korea's First CEO Card Combining 'Personal and Corporate' Use

One Card for Personal and Corporate Use... CEO-Specialized Service Provided

[Asia Economy Reporter Park Sun-mi] IBK Industrial Bank announced on the 24th that it will launch the dual card "Chief Executive Officer (CEO) Card," the first in Korea to combine a personal card and a corporate card into one.

This CEO-specialized card eliminates the inconvenience of carrying multiple cards by placing the personal card on the upper part and the corporate card on the lower part of a single card. The idea originated from President Yoon Jong-won's suggestion that "it would be good to have a dedicated card specialized for corporate CEOs." It is said that President Yoon personally oversaw the entire development process, from product service to card name and design.

The key feature is that points are accumulated unlimitedly for the individual (designated corporate cardholder) based on the usage amounts of both the personal and corporate cards. Points can be used for purchasing airline tickets worldwide, paying green fees at domestic golf courses, card bill payments, Paybook shopping, and cashback. For the personal card, points are accumulated at ▲1.0% of domestic usage ▲1.5% of usage at gas stations, electric vehicle charging stations, hotels, and duty-free shops ▲2.0% of overseas usage, while the corporate card accumulates ▲0.3% of usage at all domestic and international merchants.

Additionally, vouchers worth 150,000 KRW, including integrated dining vouchers, Shinsegae gift certificates, and golf culture gift certificates, are provided, along with premium benefits such as free access to airport lounges worldwide, valet parking at domestic airports and luxury hotels, and brunch sets at domestic luxury hotels. Various other value-added services are also included, such as discounts on worldwide hotel and resort stays, domestic and international car rentals, department stores, large marts, and online shopping.

Meanwhile, the CEO card can be issued as a personal card only upon customer request. The annual fees are 230,000 KRW for the dual card with domestic and international use, 224,000 KRW for domestic-only, 220,000 KRW for personal card only with domestic and international use, and 215,000 KRW for personal card only domestic use.

An IBK Industrial Bank official stated, "We will continue to develop innovative card products that reflect customer needs and improve inconveniences."

This content was produced with the assistance of AI translation services.