'L7 Golf Night' package (Photo by L7).

'L7 Golf Night' package (Photo by L7).

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Untact Screen Golf Tournament Open to Everyone Throughout July
Purchase Package Products to Receive Entry Ticket for August Offline Finals
Events Including One-Point Lesson with Pro Jo Ah-ran and Offline Tournament

[Asia Economy Reporter Kim Yuri] As overseas travel became difficult due to COVID-19, the MZ generation has started to turn their interest to golf, causing the golf market to rapidly grow. In line with this trend, a package product has been launched that soothes the regret of missing overseas travel with a "ho-cance" (hotel + vacation) and allows enjoyment of screen golf.


On the 22nd, L7 announced that it will hold the industry’s first "L7×Friends Screen Golf Tournament" together with Friends Screen and introduce the "L7 Golf Night" package, which allows participants to enjoy the event even more specially.


A screen golf tournament open to anyone will be held throughout July at Friends Screen stores nationwide. Sponsored by L7 products, there is no separate participation fee other than the usage fee. To allow even "gollini" (golf beginners) to easily participate, the tournament will be conducted in a "cheerful sports day" style regardless of scores, and prizes such as L7 accommodation vouchers, Kakao Friends golf goods, and Mir bottles will be given through a raffle.


There is also the "L7 Golf Night" package, which includes an entry ticket for the offline finals held in August. Customers who purchase the package and participate in the July screen golf tournament will be given a chance to participate in the offline finals through a raffle. Benefits include one night’s stay and one set (6 balls) of Friends Screen golf balls. It is available at L7 Myeongdong, Gangnam, and Hongdae, with prices starting from 100,000 KRW (excluding tax and service charge).


The finals will be held on August 14 at Friends Screen Hannam. Ranking matches, random matches, and foursome matches will be conducted, and the top 20 players with the best records will be able to participate in the final tournament held on August 15. The finals will also include a one-point lesson session with Pro Jo Ah-ran, an "L7 Celebrity" and golf influencer. Event games such as long drive, near pin, and putting contests will also be held. Prizes such as L7 hotel accommodation vouchers and golf equipment will be provided.


Seo Tae-beom, head of the CL Planning and Marketing Team at Lotte Hotel, said, "Inspired by the great popularity of last June’s 'L7 Game Night,' which featured untact battles between rooms in the mobile shooting game Fortress M, we planned this event," adding, "We will continue to provide opportunities for the MZ generation to have more diverse experiences through new and differentiated content."



Meanwhile, "L7 Celebrity" refers to seven famous influencers selected by L7 Hotel in fields such as fashion, travel, parties, and entertainment, actively engaging in marketing activities through event planning and collaborative product creation.


This content was produced with the assistance of AI translation services.

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