Sunsu Food "Smile Delivery Seller Flex Effect... Big Smile Day Transaction Amount Up 20x"
Pear Juice, Red Ginseng, Omega-3 and Other Health Supplements Gain Popularity on eBay Korea
[Asia Economy Reporter Yuri Kim] The comprehensive health supplement brand Sunsu Food announced on the 10th that its transaction volume during the first three days (May 10-12) of eBay Korea's largest shopping event, 'Big Smile Day,' increased approximately 20 times compared to the same period last year.
Sunsu Food is a comprehensive health supplement brand that produces products using natural raw materials. In 2010, when the juicing method was still unfamiliar, it gained great popularity by developing bellflower pear juice. The brand emphasizes its strength in offering "healthy products at reasonable prices" by utilizing local agricultural products and involving farmers. Pear juice is its representative product, and it sells a variety of product lines including bellflower pear juice, health juices, collagen & jelly, health functional foods, red ginseng, and probiotics. Recently, 'RTG Omega-3' has generated the highest sales.
Sunsu Food explained that its online sales accelerated thanks to SellerFlex, which ships directly to customers from its own logistics center, allowing it to handle various products including refrigerated and frozen foods. Sunsu Food stated, "Since the products are shipped automatically once stocked, the burden of delivery was reduced, and it became possible to expose a wider range of products to consumers. During Big Smile Day, the ability to directly control sales inventory from our logistics center through Smile Delivery's SellerFlex was a key factor in achieving good results."
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During the recent Big Smile Day, a total of 13 popular sellers' products, including fresh foods, health supplements, and beauty items, were handled through Smile Delivery's SellerFlex, receiving positive responses. Kim Bora, Team Leader of Sunsu Food's Online Sales Team, said, "The biggest advantage is that we can directly control logistics from our own logistics center without scheduling product stocking at the Smile Delivery logistics center," adding, "Since this is directly related to sales, we wanted to operate SellerFlex."
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