Lotte Hi-Mart Unveils PB New Product 'Camknic Series' on Wadiz
[Asia Economy Reporter Lim Chun-han] Lotte Hi-Mart announced on the 9th that it will unveil its new private brand (PB) Hi-Made product, the "Camknic (Camping + Picnic) Series," for the first time through Wadiz funding.
The Camknic series is a new product targeting "camping enthusiasts" who enjoy hobbies such as car camping and camping. It consists of camping gear such as the Gui-bada gas burner and one-touch tents.
Lotte Hi-Mart will pre-release the products through the Wadiz Open Scheduled Service until the 15th. Afterward, funding will be actively accepted until the 22nd, and the products will be shipped to funding participants by the end of this month. During the funding period, the products will be offered on Wadiz in packages ranging from two to four items. Purchasing as a package is cheaper than buying each item individually.
By the end of this month, Lotte Hi-Mart plans to add three more Hi-Made Camknic series products, bringing the total to seven products, which will be sold nationwide at offline stores and on the Lotte Hi-Mart online shopping mall.
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A Lotte Hi-Mart official said, "In line with the trend of increasing young camping enthusiasts who enjoy camping as a hobby, we are launching the Hi-Made Camknic series. We plan to continue developing and releasing various Hi-Made products that can be used not only for home appliances but also across the entire lifestyle spectrum."
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