Shinhan Card Surpasses 100,000 Customers Two Days After Open Banking Launch
High Response Centered on MZ Generation, the Main Customers of Check Cards
[Asia Economy Reporter Ki Ha-young] Shinhan Card announced on the 2nd that it surpassed 100,000 subscribers just two days after introducing its open banking service.
In line with the introduction of open banking by card companies, Shinhan Card launched an inter-account transfer service simultaneously with the service launch after thorough prior preparation. Additionally, it introduced differentiated services such as the "Card Payment Date Notification Service," which informs customers in advance of all card companies' billing payment dates, and the "Payment Account Balance Replenishment Service," which allows customers to consolidate balances into their own accounts, garnering positive customer responses.
In particular, the service was found to be highly popular among MZ generation customers who use check cards. Since check cards are linked to bank accounts, users previously had to switch between banking applications and card apps. However, with the introduction of open banking, customers can conveniently check account balances, transfer funds, and make payments simultaneously through Shinhan PayFAN.
Along with this, a launch event is being held throughout June, offering prizes such as Starbucks Americano coupons, a gold bar worth 7.5 million KRW (100g) for one winner, two MacBook Airs (256GB), five AirPods, 70 Shinsegae gift certificates worth 50,000 KRW each, 200 mobile cultural gift certificates worth 30,000 KRW each, and 400 BBQ chicken coupons. This has also contributed to the service's popularity.
Considering the high customer response, Shinhan Card plans to offer unlimited free transfers via Shinhan PayFAN open banking throughout June and gradually expand this service. The company aims to continuously enhance new digital customer experiences.
Hot Picks Today
!["Rather Than Endure a 1.5 Million KRW Stipend, I'd Rather Earn 500 Million in the U.S." Top Talent from SNU and KAIST Are Leaving [Scientists Are Disappearing] ①](https://cwcontent.asiae.co.kr/asiaresize/93/2026051914165468840_1779167814.png)
"Rather Than Endure a 1.5 Million KRW Stipend, I'd Rather Earn 500 Million in the U.S." Top Talent from SNU and KAIST Are Leaving [Scientists Are Disappearing] ①
- "No Cure Available, Spread Accelerates... Already 105 Dead, American Infected"
- Suspicious Starbucks Numbers?... 'Tank Day' Controversy Spreads from May 18 to Sewol Ferry and Park Geun-hye
- "Wild Ginseng Discovered on Jirisan Slopes: 12 Cheonjong Sansam Roots Appraised at 243 Million Won"
- "How Did an Employee Who Loved Samsung End Up Like This?"... Past Video of Samsung Electronics Union Chairman Resurfaces
A Shinhan Card official stated, "Surpassing 100,000 open banking subscribers reflects customers' demand for new digital experiences," adding, "Going forward, Shinhan Card will continue efforts to become a leader in the MyData and MyPayment markets based on a comprehensive lifestyle financial platform."
© The Asia Business Daily(www.asiae.co.kr). All rights reserved.
