Lotte Duty Free, Luxmall Live Super Festa... Up to 72% Discount

Lotte Duty Free will hold the 'Luxmall Live Super Festa' from the 26th to the 28th, featuring a luxury brand discount event.

[Asia Economy Reporter Lim Chun-han] Lotte Duty Free announced on the 25th that it will hold the "Luxmall Live Super Festa (Lux·Su·Fe)" from the 26th to the 28th, featuring luxury brand discount sales. Lux·Su·Fe will be broadcast every evening at 8 PM through the Luxmall website and application.

This event will present different brands and products each day to customers. On the 26th, popular overseas brands such as Jimmy Choo, Ferragamo, and Coach will offer fashion accessories including shoes, watches, and bags. On the 27th, shoes, clothing, and accessories from Tory Burch, Stuart Weitzman, AllSaints, and Swarovski will be showcased. On the 28th, clothing items from Paul Smith and Brooks Brothers, as well as sunglasses from Gucci, Tom Ford, and Ferragamo, will be sold at discounts of up to 72%. All products sold are duty-free domestic clearance items, allowing purchase without the process of overseas departure.

On the first day, popular influencer "Aori," who has about 500,000 followers, will host the broadcast, sharing styling know-how and beauty information, and plans to reveal popular products from three secret luxury brands on the day of the broadcast. On the 27th and 28th, five show hosts selected through the LDF Show Host Contest held over two months since March, with a competition rate of about 40 to 1, will conduct the broadcasts themselves. To commemorate the debut broadcast of the LDF show hosts, Lotte Duty Free has also prepared a unique event called the "1,000 Won Auction." The 1,000 Won Auction will start bidding at 1,000 won for Tory Burch shoes at the beginning of the broadcast, and the customer who offers the highest bid by the end of the broadcast will earn the right to purchase the product.

Before the Lux·Su·Fe broadcast, Lotte Duty Free is conducting a comment event on its official Instagram account where participants can win Dior lipsticks by leaving comments expressing their expectations. During the broadcast, an event will also be held where one customer who participates by commenting for three consecutive days will be selected by lottery to receive a stay voucher at Signiel Seoul.

A Lotte Duty Free official said, "Lux·Su·Fe was planned with various products to repay the support customers have shown for Luxmall Live," and added, "We will continue to offer good benefits to more customers through distinctive live broadcast special events."

This content was produced with the assistance of AI translation services.