KB Sonbo Launches 'Direct Coverage Analysis 2.0' for Customer Self-Analysis
On the 21st, KB Insurance announced the launch of 'KB Direct Coverage Analysis 2.0,' a mobile coverage analysis system that allows customers to analyze their insurance coverage and subscribe to insurance products on their own.
View original image[Asia Economy Reporter Oh Hyung-gil] KB Insurance announced on the 21st that it will launch the mobile coverage analysis system "KB Direct Coverage Analysis 2.0," which allows customers to analyze their insurance coverage themselves and subscribe to customized products.
Reflecting the concept of "Bespoke," which produces customized products according to consumer demands, the system enables customers to analyze their insurance and identify coverage gaps on their own without face-to-face meetings or subscription solicitations from insurance planners.
Using an algorithm developed in-house by KB Insurance Direct, the system compares statistics on coverage for customers of similar age groups and informs whether the current coverage is adequate through graphs and other visual aids.
The coverage analysis results are divided into three stages, providing comprehensive consulting services such as recommending insurance products for insufficient coverage or offering health management information. Any customer who has subscribed to insurance can check their own insurance subscription details.
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A KB Insurance official stated, "We developed this system to enable customer-driven subscription to customized insurance products based on the simplicity and convenience advantages of direct insurance," adding, "We will continue to strive to solidify our position as a digitally strong insurer by reflecting the diverse needs of customers."
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