SSG.com will start the first online exclusive sale of Starbucks 'e-Frequency' products on the 13th.

SSG.com will start the first online exclusive sale of Starbucks 'e-Frequency' products on the 13th.

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[Asia Economy Reporter Lim Chunhan] SSG.com announced on the 13th that it will begin the first phase of online exclusive sales for Starbucks' 'e-Frequency' products. The second and third phases will be conducted sequentially at 10 a.m. on the 20th and 27th, respectively.


The Starbucks summer e-Frequency products sold on SSG.com starting at 10 a.m. on this day consist of a total of five items. They differ in color and other aspects from the giveaways at Starbucks stores. For the Ice Cooler Box, the Summer Day Cooler, offline stores offer Summer Green and Sunny Pink colors as giveaways, but SSG.com sells the same product in Ocean Blue. For the Summer Night Singing Lantern, which features a Bluetooth speaker function and built-in mood lighting, a Cream Gray color not available as a giveaway in offline stores has been specially produced and is sold separately.


There are also specially planned products not available in offline stores. The Summer Day Folding Cart, capable of carrying up to 25kg of luggage, is a product that can only be purchased on SSG.com. It comes in two colors: Summer Green and Ocean Blue.



An SSG.com representative stated, “We plan to satisfy consumers with a differentiated lineup from Starbucks store giveaways,” and added, “From the perspective of enhancing customer convenience, we have prepared so that customers can easily and quickly purchase the desired products online as well.”


This content was produced with the assistance of AI translation services.

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