Winia Dimchae model is showcasing the 'Winia Bordeaux Refrigerator'. (Photo by Winia Dimchae)

Winia Dimchae model is showcasing the 'Winia Bordeaux Refrigerator'. (Photo by Winia Dimchae)

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[Asia Economy Reporter Jeong Hyunjin] Winia Dimchae announced on the 29th that it has launched the 'Winia Bordeaux Refrigerator,' the first domestic 4-door multi refrigerator that combines a premium wine cellar and refrigerator into one. This product is available in two types: a wine 1-room model that can store up to 52 bottles of wine in the upper compartment, and a wine 2-room model that can store up to 104 bottles.


Both models apply a quad independent cooling system with 4 doors and 4 rooms, allowing users to set the storage environment for each room. In particular, the wine room supports optimal storage temperatures for different types of wine such as red wine, white wine, and sparkling wine. The wine room also features a 'Wine Special Drawer' and 'Dual Storage Mode,' enabling optimal simultaneous storage of items with different temperature requirements, such as red and white wines, cheese, tropical fruits, and chocolate.


Winia Dimchae explained that both Winia Bordeaux Refrigerator models maintain optimal temperature and humidity by applying ultra-precise temperature control technology with a temperature deviation within 0.3℃ and a low-vibration inverter compressor operated by smart control. Additionally, the wine room door is made of transparent glass material with UV-blocking triple glass to block ultraviolet rays, and users can check the interior without opening the door by touching the 'Wine View.' The wine 1-room model features a 'Noble Brown' color, while the 2-room model uses 'Royal Wine' color, and the interior of the wine room is made of real metal material.


In the upper right room of the wine 1-room model, 'Fresh Mode' is applied along with refrigeration and quick refrigeration, allowing vegetables and fruits to be stored more than 1.2 times fresher than in normal refrigeration mode when sealed. The handle and gasket are treated with antibacterial processing, and the refrigerator is equipped with 'Clean Deodorization Plus,' which is excellent for odor removal. For the lower compartment of the refrigerator, 'Convertible Flex Mode' is applied, enabling use as a constant temperature refrigerator, constant temperature freezer, quick freezer, or supercooling.


The product's retail price ranges from 5.9 million to 6.9 million KRW depending on the number of wine rooms, and it is available for purchase through various online shopping malls such as the direct online store 'Winia eShop,' Winia specialty stores, Hi-Mart, Electron Land, and department stores.



Meanwhile, Winia Dimchae will hold a live commerce broadcast on 11st from 8 PM to 9 PM on the same day to promote the Winia Bordeaux Refrigerator and the recently launched Winia French Premium Refrigerator. Customers who purchase products through the live commerce broadcast will receive gifts such as department store gift certificates and Winia air purifiers, depending on the model purchased.


This content was produced with the assistance of AI translation services.

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