Volvo Hosts '2021 Untact Hey Family' Event

[Asia Economy Reporter Changhwan Lee] Volvo Cars Korea announced on the 27th that it will hold the lifestyle experience program '2021 Untact HEJ, FAMILJ' and begin recruiting participants.

'HEJ, FAMILJ' is a customer loyalty program by Volvo Cars that has been ongoing since 2018 to propose the Swedish life of living in harmony with nature. Considering the safety of all participants due to social distancing, since last year the program has been operated in a way that participants enjoy individual schedules.

This year, the program will be held over one night and two days at selected detached pool villas or hotels in four regions where you can enjoy Korea's nature: Yeongwol (V Bridge), Gangneung (Seamarq Hotel), Gyeongju (SG Villa & Hotel), and Taean (Stay 21).

Depending on the location, participants can experience customized programs such as campfire experiences, hinoki spas, outdoor barbecues, and infinity pools. All participants will also be provided with eco-friendly amenities and welcome packages to experience the Swedish lifestyle during the schedule.

Applications can be made through Volvo Cars Korea's brand app 'Hej, Volvo' from April 28 to May 5.

Imansik, Executive Vice President of Sales and Marketing at Volvo Cars Korea, said, "In the new daily life different from before, we prepared this event so that families with Volvo can receive comfort in nature for a moment and spend time recharging for a better life," adding, "Through this, we hope you can experience the value of living in harmony with nature, which Swedish luxury aims for."

This content was produced with the assistance of AI translation services.