SuitSupply, TrophySuit Feels Dry and Comfortable Even in Hot and Humid Weather
Samseo Mulsan Fashion Division
[Asia Economy Reporter Lim Hye-seon] Suit Supply, the Dutch menswear brand under Samsung C&T Fashion Division, has launched the ‘Tropical Suit’ for the summer season. Suit Supply’s sales in the first quarter of this year increased by 30% compared to the same period last year. The performance surged as the number of customers purchasing formal wear increased and casual clothing sales grew.
As the distinction between peak and off-peak wedding seasons became blurred due to COVID-19, the company positively responded by offering a diverse suit lineup to help customers find suitable suits according to weather and situations. By expanding cost-effective and stylish casual outfits such as knits, safari jackets, and shirt jackets, they also aligned with the trend of comfortable fashion.
For this summer season, Suit Supply introduced the Tropical Suit as its representative product. The Tropical Suit features 100% wool fabric woven loosely in plain weave to provide a cool wearing experience, suitable for hot and humid weather. The colors are available in refreshing light gray, navy, blue, brown, and green. The price is 699,000 KRW.
Suit Supply also unveiled the Paper Touch Suit, which has a dry and cool texture like paper. The Paper Touch Suit is made from natural-feeling cotton material, making it perfect for outdoor weddings or wedding photoshoots. By minimizing linings and interlinings, it offers a light wearing sensation and a natural silhouette. Although casual cotton material is used, it also boasts luxury through precise tailoring techniques. The color is light brown, and the price is 599,000 KRW.
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Additionally, there is the Traveler Suit, which has become a best-selling summer item due to its comfortable fit and easy maintenance. The colors include navy, gray, navy bird’s eye, and gray micro-check. The price is 749,000 KRW.
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