Hana Capital Opens 'Dream Car Zone' Based on O2O Service

[Asia Economy Reporter Kiho Sung] Hana Capital announced on the 1st that it has opened 'Dream Car Zone,' which integrates online-to-offline (O2O) services into the used car online trading platform 'Hana OneQ Dream Car.'

The first Dream Car Zone, located at the Ansan Mart Automobile Trading Complex, will maximize customer convenience by providing offline services such as performance inspection, used car price estimation, and vehicle display to customers trading vehicles through the online platform Hana OneQ Dream Car.

Hana Capital introduced the used car direct purchase service 'Baro Gyeonjeok' to the currently operating Hana OneQ Dream Car platform, allowing vehicles to be purchased at Dream Car Zone with just simple information input such as vehicle number and photos. Purchased vehicles are simultaneously exposed online and offline, providing a service that enables vehicles to be traded at reasonable prices.

Additionally, to diversify vehicle sales options, Hana Capital offers not only 'Open Deal,' where member dealers purchase vehicles through price competition, but also the 'Naechasepan Registration' service, which allows private-to-private vehicle transactions, presenting optimal prices that satisfy customers. A 'Dream Car Lounge' is installed in Dream Car Zone to provide a consultation space where customers visiting the Ansan Mart Automobile Trading Complex can trade used cars safely and conveniently.

A representative of Hana Capital's Dream Car Business Team stated, "Through Dream Car Zone, customers can enjoy the advantages of both online and offline," and added, "We plan to gradually expand Dream Car Zone to further enhance customer benefits."

This content was produced with the assistance of AI translation services.