Ace Bed, First Live Commerce Today... "Real-Time Communication, Gift Giveaway"

[Asia Economy Reporter Kim Bo-kyung] Ace Bed announced on the 31st that it will hold its first live commerce event to cater to consumers preparing for weddings, moving, and interior decoration this spring.

Ace Bed's live commerce will be held on Lotte Hi-Mart's online mall mobile live broadcast 'Heart Live' for one hour starting at 6 PM on the 31st. Various benefits will be offered, including department store gift certificates for customers who purchase beds within three days from the broadcast date.

This live commerce event was organized to introduce Ace Bed at reasonable prices to consumers considering purchasing beds for wedding preparations and moving. Ace Bed plans to recommend customized beds tailored to different consumer types through non-face-to-face channels and introduce the brand's bed science technology. Real-time Q&A sessions will also be conducted to resolve consumer inquiries and enhance mutual communication. The live commerce will take place at Ace Bed's luxury furniture gallery 'Ace Avenue' Cheongdam branch.

During the broadcast, Ace Bed will explain the 'Hybrid Z Spring' to help consumers understand. The Hybrid Z Spring is a proprietary technology developed over 16 years of research and development and holds patents in 15 countries worldwide. It gently conforms to the body's curves and provides firm support according to weight distribution, aiding users' restful sleep.

In this live commerce, viewers can vividly experience Ace Bed's representative popular mattresses and frames. The mattress lineup includes ▲'Hybrid Tech Red (HT-R)' which maximizes comfort with a soft cushioning feel ▲'Hybrid Tech Blue (HT-B)' which offers firm support tailored to different body types ▲'Hybrid Tech Lime (HT-L)' with a firm cushioning feel. The frames introduced include ▲'BMA-1148' which creates a simple hotel suite atmosphere with side panels and nightstands ▲'BMA-1150', a low-profile family bed frame suitable for family use.

To commemorate its first live commerce, Ace Bed has prepared special gifts based on the purchase amount. ▲Customers who purchase over 3 million KRW will be entered into a draw to receive a 50,000 KRW department store gift certificate (20 winners) ▲Customers who purchase over 1.5 million KRW will be entered into a draw to receive a 20,000 KRW department store gift certificate (80 winners). Additionally, Dream Fair purchase amount gifts and Lotte Hi-Mart mall benefits will be provided.

An Ace Bed representative said, "Beds are a representative product category that customers usually experience and purchase directly, but since this is conducted via live commerce, we can explain product inquiries in real time, which will help resolve customers' questions," adding, "We hope this will be an opportunity for customers to comfortably experience Ace Bed products from home."

This content was produced with the assistance of AI translation services.