Aekyung Industrial, AK Mall, and Jeju Air Collaborate on Live Broadcast
On the 30th at 9 PM, a live broadcast is being held featuring a professional makeup artist from Aekyung Industrial and a Jeju Air flight attendant, with the theme "Flight Attendant Makeup Tips."
View original image[Asia Economy Reporter Seungjin Lee] Aekyung Industrial announced on the 31st that it conducted a mobile live broadcast by combining the beauty, distribution, and aviation capabilities and know-how of its major group affiliates AK Mall and Jeju Air.
The live broadcast, held for 1 hour and 30 minutes from 9 PM on the 30th at the ‘Aekyung Industrial Signature Zone’ located on the 2nd floor of AK&Hongdae in Mapo-gu, Seoul, was conducted through ‘Shasha Live,’ newly launched by absorbing and integrating the live broadcast previously operated by AK Plaza on AK Mall. Aekyung Industrial’s professional makeup artists and Jeju Air flight attendants appeared to present the theme ‘Flight Attendant Makeup Tips.’
During the live broadcast, Jeju Air flight attendants personally introduced ‘flight attendant makeup that shines without smudging even after long flights’ and ‘skin care methods before and after flights.’ Additionally, Aekyung Industrial’s professional makeup artists shared practical flight attendant makeup tips that can be applied in daily life, communicating in real time with consumers and receiving great responses.
In particular, they introduced frequently used products by flight attendants such as ‘AGE 20’s Signature Essence Cover Pact,’ ‘Luna Longlasting Tip Concealer,’ ‘Flow Sun Glow Tone-up Base,’ and ‘Bongyeol Yakssuk Cure Sheet,’ sharing honest reviews.
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An Aekyung Industrial official said, “Through live broadcasts, which have become a trend for non-face-to-face communication, it was a great opportunity to communicate with consumers on the interesting topic of flight attendant makeup by combining the strengths of beauty, distribution, and aviation affiliates. We plan to continue various communications that maximize synergy among affiliates in the future.”
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