Shinhan Card to Sell Ioniq 5 Long-Term Rental Cars on 'Labang' on the 27th
March 27th, 1 PM Live Broadcast on Shinhan Card Official YouTube and Interpark TV
200 Units of Ioniq 5 Secured
[Asia Economy Reporter Ki Ha-young] Shinhan Card announced on the 26th that it will sell long-term rental car products for all models, including the Ioniq 5 and the luxury SUV GV70, in real time through the live commerce broadcast 'Hwaksin LIVE' produced by Hwaksin Studio, together with Interpark TV.
Hwaksin LIVE is a live commerce broadcast that offers products from small business owners and various partners to customers at reasonable prices, produced by Hwaksin Studio, Shinhan Card's content studio. It also features the ability to perform optimal marketing by selecting detailed customer groups according to the products sold by integrating Shinhan Card's unique big data.
This broadcast will be streamed live from 1 PM on the 27th through Shinhan Card's official YouTube channel and Interpark TV channel.
First, Hwaksin LIVE has secured 200 units of Hyundai Motor Company's first dedicated electric vehicle, the Ioniq 5, in advance in line with Shinhan Financial Group's mid- to long-term eco-friendly strategy, 'Zero Carbon Drive.' Through consultations with Hyundai Motor Company, it is expected that Shinhan Card's long-term rental vehicles can be delivered on a priority basis. Shinhan Card also handles applications for electric vehicle-related subsidies.
In addition, all customers who sign long-term rental contracts in real time on Hwaksin LIVE will receive 300,000 MyShinhan Points, and 10 people will be selected by lottery to receive camping tents. Even just consulting about long-term rentals on Hwaksin LIVE will provide Starbucks coffee coupons to the first 1,000 customers on a first-come, first-served basis.
Hot Picks Today
![[Breaking] Samsung Electronics Management: "The Principle That Rewards Are Given Where There Are Results Has Been Upheld"](https://cwcontent.asiae.co.kr/asiaresize/93/2026052014513970767_1779256299.png)
[Breaking] Samsung Electronics Management: "The Principle That Rewards Are Given Where There Are Results Has Been Upheld"
- "It Has Now Crossed Borders": No Vaccine or Treatment as Bundibugyo Ebola Variant Spreads [Reading Science]
- "Was It You Again?" Elementary Student Involved in Last Week's Vehicle Theft Drives Off Himself This Time
- "Stocks Are Not Taxed, but Annual Crypto Gains Over 2.5 Million Won to Be Taxed Next Year... Investors Push Back"
- "Who Is Visiting Japan These Days?" The Once-Crowded Tourist Spots Empty Out... What's Happening?
Meanwhile, actor Kim Seon-ho, the model for 'Shinhan My Car,' will appear on this Hwaksin LIVE to communicate with customers through real-time chat. At this event, Kim Seon-ho will also personally draw the final winner of the popular event 'Shinhan My Car Ideal Type World Cup,' which attracted more than 48,000 participants until February.
© The Asia Business Daily(www.asiae.co.kr). All rights reserved.
![[Breaking] Samsung Electronics Labor and Management Officially Sign Tentative Agreement](https://cwcontent.asiae.co.kr/asiaresize/307/2026052022492353201A.jpg)
