Renault Samsung Hosts Nationwide Test Drive Event for Pure Electric Vehicle 'Zoe'

[Asia Economy Reporter Ki-min Lee] Renault Samsung Motors announced on the 25th that it will hold the 'ZOE Experience Day' event, where customers can directly experience Renault's pure electric vehicle ZOE, at over 200 locations nationwide from the 26th to the 28th.

This event was specially organized to commemorate Renault ZOE being selected as the '2021 Electric Sedan of the Year' by the Korea Automotive Journalists Association.

Renault ZOE sold 100,657 units in Europe last year, surpassing Tesla to become the best-selling electric vehicle in Europe. Since its launch in 2012, a total of 280,000 units across three generations have been sold, making it a proven electric vehicle that has never experienced a battery fire incident.

Through this experience event, Renault Samsung aims to allow consumers who have not yet experienced electric vehicles to try out electric cars and experience the comfortable ride and excellent driving performance of the Renault ZOE.

Additionally, prizes worth a total of 50 million KRW have been prepared. Among the event participants, a raffle will be held to award generous prizes such as department store gift certificates, Dyson hair dryers, Continue Edition packages, and Starbucks tumblers. Furthermore, all participants will receive souvenirs prepared by each dealership.

To participate in the ZOE experience event, customers can apply directly through the Renault Samsung website or inquire at the nearest showroom.

ZOE currently offers an installment plan starting at 150,000 KRW per month, and all installment purchases come with a prepaid charging card worth 500,000 KRW. This card allows approximately 20,000 km of free driving for one year.

For cash purchases, a prepaid charging card worth 200,000 KRW is provided. Public officials, teachers, and employees of public institutions can receive a special discount of 500,000 KRW regardless of installment or cash purchase. In addition, purchasing a ZOE through this event will provide an additional 300,000 KRW worth of accessories.

Renault ZOE offers a reasonable price and sufficient driving range for urban use. Equipped with a 54.5 kWh battery, it can travel 309 km on a full charge, and its driving range according to European standards (WLTP) is 395 km.

Renault Samsung Motors stated, "Starting with this event, we are preparing experience events in April targeting local governments and eco-friendly companies, and we will continue our efforts to promote the excellent quality of the proven ZOE to customers."

This content was produced with the assistance of AI translation services.