SK Stoa, Exclusive Release of 'Penthouse Goods'
Limited Sale of 'Penthouse Goods' via Mobile Live on the 24th
Featuring 'Sim Soo-ryun Edge Towel', 'Hera Palace Embroidered Towel', and More
[Asia Economy Reporter Yuri Kim] SK Stoa announced on the 23rd that it will exclusively sell official interior goods from the SBS drama 'Penthouse' on its online mall.
There are three types of Penthouse interior goods. They include a 'diffuser' that resembles the characteristics of the three female leads of Penthouse, a 'Hera Palace embroidered towel' featuring the Penthouse logo, and the so-called 'Shim Soo-ryun edge towel' used by Shim Soo-ryun in the drama. These products were props that attracted attention as they appeared in the drama.
The diffuser was planned in collaboration with Cocodor, a fragrance specialist company with 19 years of experience, capturing the traits of the three female leads: Twilight (Cheon Seo-jin scent), Estella (Shim Soo-ryun scent), and Pure Cotton (Oh Yoon-hee scent). The scents are certified by the International Fragrance Association (IFRA) and have passed tests for the absence of harmful substances and safety inspections.
The 'Hera Palace embroidered towel' and 'Shim Soo-ryun edge towel' were also created in partnership with the brand Caroline Chassa, using luxurious materials and unique designs rarely seen.
To commemorate the exclusive launch of the official Penthouse goods, SK Stoa will sell the diffusers and towels during the 'Get Something Live' broadcast on the YouTube GetTV channel for about an hour starting at 7 p.m. on the 24th. The live broadcast will be conducted in a studio designed as Cheon Seo-jin's room from Penthouse.
These goods can be purchased through the SK Stoa mall and mobile live. The Penthouse diffuser set (6 types), which includes three female lead scents and three best-selling Cocodor scents, will be sold for 29,900 KRW only on the 24th. The Hera Palace embroidered towels (3 types) are available for 39,900 KRW, and the Shim Soo-ryun edge towels (5 types) can be purchased for 69,900 KRW. SK Stoa also offers a 30% points accumulation benefit (from 10 a.m. on the 24th to 10 a.m. on the 25th).
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Shin Yang-gyun, head of the DT Group at SK Stoa, said, "We will continue to introduce various exclusive planned products that match the program's character and establish ourselves as the 'go-to place for goods, SK Stoa.'"
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