11st Launches Eco-Friendly Campaign to Reduce Waste... 'Jjinjiguin Challenge' Implemented

11st will conduct an eco-friendly campaign called the 'Jjinjiguin Challenge'.

[Asia Economy Reporter Lim Chun-han] On the 22nd, 11st announced that it will conduct an eco-friendly campaign called the ‘Jjinjiguin Challenge’ to share brilliant ideas and everyday practice cases for environmental protection in celebration of World Water Day.

This campaign aims to encourage the practice of ‘Zero Waste,’ which minimizes household waste generation, and will be held until Earth Day on the 22nd of next month.

To participate, individuals can introduce environmental protection know-how or tips through certification photos and writings they have taken themselves. The first 100,000 participants will immediately receive 110 SK Pay points. Customers who write posts that receive many likes will be entered into a draw to win 110,000 SK Pay points (11 people) and eco-friendly gift sets worth 50,000 won (including eco-friendly soap, solid toothpaste, organic bags, natural kitchen scrubbers, etc., 10 people).

A representative from 11st said, “We expect this campaign, which allows sharing and practicing various ideas to protect the environment, to help spread the zero waste culture,” adding, “We will continue various activities where customers can share positive influence with each other.”

This content was produced with the assistance of AI translation services.