Hanssem Partners with Samsung to Launch One-Stop Smart Package for Appliances and Remodeling

Model house decorated with a smart package
Photo by Hanssem

[Asia Economy Reporter Kim Bo-kyung] Hanssem is partnering with Samsung Electronics to launch a product that designs and constructs home appliances and remodeling services together.

Home interior specialist Hanssem announced on the 17th that it has released the Hanssem Rehouse 'Smart Package,' which allows customers to customize remodeling products with Samsung Electronics' home appliances.

The Smart Package is a product that proposes Samsung Electronics' home appliances as a package when Hanssem designs a customer's home undergoing remodeling. This is to prevent design mismatches between remodeling products and appliances installed during the process of purchasing a new home or moving.

Customers can receive one-stop design and consultation for Samsung Electronics' appliances such as refrigerators, washing machines, air purifiers, and air conditioners at Hanssem Rehouse stores along with remodeling services.

To celebrate the launch, a customer appreciation event is also being held. Customers who purchase the Smart Package and buy three or more Samsung Electronics appliances can receive up to a 20% discount on the appliances. The Smart Package is available nationwide at Hanssem Design Park and Hanssem Rehouse dealerships.

Previously, Hanssem and Samsung Electronics signed a memorandum of understanding (MOU) in September last year to mutually cooperate on expanding the remodeling business, linking retail sales, and implementing smart home solutions. The launch of the Smart Package is the first collaboration in the remodeling business sector.

In October last year, Hanssem released a product applying 'Phenix,' the material used in Hanssem's 'Kitchen Bach' kitchen furniture, to the doors of Samsung Bespoke refrigerators. Last month, they unveiled a model house exhibiting Hanssem furniture and Samsung appliances together at the Hanssem Design Park Lotte Gwangbok Branch Rehouse Hall. Until the 21st, a spring furniture and appliance linked discount event is also being held on 11st Street in collaboration with Samsung Electronics.

Going forward, Hanssem and Samsung Electronics plan to expand broad cooperation in product development, distribution network sharing, and new business ventures.

This content was produced with the assistance of AI translation services.