Missha's 'Vita C Elastic Ampoule' Surpasses 200,000 Units Sold

[Asia Economy Reporter Seungjin Lee] Able C&C announced on the 9th that its brand Missha's 'Vita C Plus Spot C Elastic Ampoule' has achieved sales of 200,000 units as of the end of February this year. This is a result achieved one year after its launch in February last year.

The 'Vita C Plus Spot C Elastic Ampoule' contains the 'Vita C Liposome Formula,' which stabilizes 99% pure vitamin C from the UK and collagen. It brightens dull skin caused by freckles, spots, and pigmentation areas while simultaneously promoting elastic skin. The Korea Institute of Dermatological Sciences has completed a human application test on 10 types of spots and elasticity.

Missha has been continuously releasing follow-up products in response to customer requests. Products such as 'Vita C Plus Cleansing Pad,' 'Vita C Plus Spot C Intensive Ampoule,' and 'Vita C Plus Eraser Toning Cream' have been sequentially launched. The 'Vita C Plus Eraser Toning Cream' was pre-launched in collaboration with beauty YouTuber Seungin Lee and gained popularity as a 'must-have item.'

Lee Joon-sung, head of marketing at Able C&C, said, "The Vita C Elastic Ampoule allows customers to manage spots and elasticity simultaneously with minimal irritation, resulting in very high customer satisfaction," adding, "Following Artemisia, Atelocollagen, and Vita C, Missha's new products are receiving favorable reviews."

Meanwhile, the company launched a limited quantity 'Real Vita C Box' in response to the positive reception of the Vita C Plus Elastic Ampoule. It consists of a total of five items, including Gyeongnam Pharmaceutical's 'Lemona Powder (2g×10 packets),' 'Vita C Plus Spot C Elastic Ampoule,' and 'Vita C Plus Cleansing Pad.'

This content was produced with the assistance of AI translation services.