CJ O Shopping Awards Cash Incentives to Selected Outstanding Partners

3rd Year of Cash Incentive Awards... A Total of 140 Million KRW Paid to 7 Companies in the Second Half of Last Year
Strong Sales of Untact and Homeconomy Trend Products... 'C&F', 'Only4U' Selected as Recipients

[Asia Economy Reporter Yuri Kim] CJ O Shopping announced on the 23rd that it will select partner companies with excellent sales performance in the second half of last year and provide a total of 140 million KRW in cash incentives. CJ O Shopping stated, "This is part of the 'Innovation-led Wage Gap Resolution Agreement' signed with the Win-Win Growth Committee in March 2019, which started in 2019 and has been implemented for three years."

CJ O Shopping selects a total of seven companies based on the transaction volume (actual sales amount) and operating profit in the second half of last year among partner companies that signed the Win-Win Growth Agreement. Among them, the infant and toddler book specialist company 'Blue Rabbit' has won all four times since the system was implemented. The health functional food specialist company 'Frombio' has also won three times, including this 30 million KRW award. The eco-friendly ceramic manufacturer 'Zen Korea' and kitchen appliance manufacturer 'Daekyung INC' are receiving the award for the second time this time.

These companies planned products that fit the trends of the COVID-19 era based on excellent product power and planning capabilities, proactively responding to changes in consumer lifestyles, gaining high acclaim. They developed high-quality infant and child content and books to meet the increased homeschooling demand instead of going to schools and academies, and developed new health functional food products to meet the increased interest in immunity and health management. The newly awarded 'C&F' is the manufacturer of CJ O Shopping's exclusive golf wear brand 'Jean Michel Basquiat.' They created 'high-quality cost-effective' products targeting the rapidly increasing golf population during the COVID-19 era, resulting in increased sales. 'Only For You,' the manufacturer of the treadmill 'iRunner,' which received great response from the 'home training' group who enjoy exercising at home instead of indoor gyms, also won this time.

CJ O Shopping plans to conduct the award ceremony non-face-to-face considering the COVID-19 situation. Each partner company's sales department will deliver the plaque and award panel along with congratulatory greetings in person.

Ho-beom Lee, Head of External Cooperation Division at CJ O Shopping, said, "We plan to continuously implement a profit-sharing win-win system that can share pain practically and grow together in these difficult times."

This content was produced with the assistance of AI translation services.